Frequently Asked Questions
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A luxury floral subscription based in Miami. We design and deliver editorial-quality arrangements to homes, offices, and client-facing spaces every week — sourcing to delivery, fully handled.
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Join the Insider List on our homepage to be first in line for a Founding subscription. For multi-location accounts, or a Main Character subscription, submit a Custom Inquiry and we’ll put together a proposal.
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Two design lines, chosen at checkout. Soft is garden-style, mixed flowers. Bold is a single variety, more graphic. Both are designed by Michelle and can be changed subscription to subscription.
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Through our Contact page, or by submitting a Custom Inquiry for larger accounts and events. We respond within one business day.
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Delivery is always included, never itemized. Subscription pricing is confirmed at checkout by tier. Our Founding 10 members lock their rate for 12 months and get priority scheduling.
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Yes — no subscription required. Closing gifts, birthdays, thank-yous, sympathy, or just because. Browse Subscriptions or reach out through Custom Inquiry for a one-time order.
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Remove all wrapping and place in a clean vase with fresh, cool water. Trim stems half an inch at a 45° angle before placing them in water. Change the water every 2–3 days and re-trim the stems each time. Keep away from direct sun, heat, direct A/C, and ripening fruit. Remove wilted blooms as they fade, and compost when possible.
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Keep the flowers in the vase provided. Check the water level daily and top off with fresh, cool water as needed. Change the water every 2–3 days. Keep away from direct sun, heat, direct A/C, and ripening fruit. Remove wilted blooms as they fade, and compost when possible.